Research and Understanding Rap

Research and understanding 

 

50 cent:

 

50 Cent's Get rich Or Die Tryin' Album cover showing broken glass looks likes a bullet hole implying to the audience that 50 Cent is dangerous as well as showing that he is still part of the 'hard life' with guns and drugs even though he is famous. Also the bullet hole could be referring to his shooting in 2000 in which he survived 9 shots and he uses this to brag that he is bulletproof. The album title links in to the artwork making it hidden away showing that the artist image is far more important. Also this may be done due to his presence being unheard of in the public eye even though he was involved with many hip hop disputes and launched mixtapes. The use of the bullet hole being on a piece of jewellery ties in with the elements of riches and death but it is also used as a focus point on the album cover. Which could be glorifying violence or showing it as a risk of getting rich. 

The Reebok advert featuring 50 Cent glamorises violence in many ways by the use of sound, editing, camera angles and shots. The camera angles that are mainly used within the advert are close up shots and low angle shots. The low angle shots of 50 Cent signifies domination, superiority and power, whereas the close up shots mainly focus on the detail of expressions and his representation. In the advert we can see 50 Cent's facial expressions which show no emotion showing he has no fear or weaknesses. Also many shots show 50 Cent doing masculine activities such as press ups and punching a punching bag. This enhances the focus of his power by showing him as strong and determined. Also with having him topless shows his muscles which again makes him look strong and superior.

With 50 Cent in advertising for his products it gives him the ability to enhance his persona as well as making himself more recognizable and profitable. As well as advertising his brand G unit.