Audience Research - Hip-Hop, Rap, R&B - Youtube

Audience Research - Hip-Hop, Rap, R&B - Youtube

Hypothesis:

I believe that the type of audience that will listen to and watch Hip-Hop, Rap and R&B will be mostly males with some females ranging from 10-35. I believe that the audience will hold Foreknowledge about the artists and the genre. The audience may know about the artists lifestyle and previous lifestyle as well as more personal information as they are interests in the artist. Additionally the audience may research their favourite artists to gain an insight into their personal life as well as learning more about the artist.

The audience will expect the artists videos and lyrics to hold the key conventions of the genre while relating to the audience. It is seen in many Hip-Hop and Rap songs that the lyrics relate to its target audience of possible low class, who are attracted by the urban culture. This is because the artist can relate to its audience as they rap about the same kind of situations.