Similar Artist - Look

Similar Artist Analysis - Kooks

The clothing of the Kooks is alternative and sometimes vintage, many of their clothing is designer but it is shown that they also wear casual clothing. This allows their audience to relate to them by their clothing. Their clothing sets a certain fashion while allowing the audience to have their own identity. 

Indie clothing is normally worn by skinny boys with messy or slightly stylied hair. Skinny jeans are worn or loose fitting denim. A plain t-shirt either loose or normal, also they wear any sort of comfortable clothing. They also normally wear comfortable shoes such as converse normally in black or blue.

Indie Girls normally have wavy hair that looks bedraggled, and dress not a million miles away from the boys, just with more feminine styles. They normally wear skinny jeans along with loose fitting t-shirts. The Indie girl also wears leggings and skirts along with boots. However these must be easily recognisable as Indie.

 

The Kooks appeal to their audience by wearing what they genre deems fit. The kooks wear skinny jeans and loose t-shirts to relate to their audience also this allows them to break from the normal fashion conventions.